Drive Green Winner – Sustainable Initiative Awards AutoTrader

19th October 2023 – Drive Green was presented the Sustainability Initiative award at the national Auto Trader Retailer Awards 2023. 

Based in Radstock, Somerset, Drive Green has beaten competition from rival retailers to receive the Sustainability Initiative Award at the 16th annual Auto Trader Retailer Awards. The Sustainability Initiative Award recognises retailers who are making significant efforts to combat climate change within their business. Drive Green excelled across every metric, highlighting its commitment to become more sustainable and putting sustainability at the heart of their business. 

Now in its 16th year, the Auto Trader Retailer Awards celebrate the very best in automotive retailing; those brands that are pushing the standard of all aspects of the industry, including digital retailing, and a commitment to exceptional customer service.

This year, circa 1,500 of Auto Trader’s best performing retailer partners were shortlisted to just 63 finalists split across nine different award categories, of which just 22 were crowned winners, determined by a combination of in-depth analysis of millions of data points, independent judging by a panel of experts, and the results from the UK’s largest consumer mystery shopping programme among auto retailers. Accordingly, the winners are among the top 1% of Auto Trader’s retailer partners and are rightly considered the best of the best. 

This year’s ceremony took place at premier London venue 8 Northumberland Avenue, just off Trafalgar Square. The event was hosted by Auto Trader Editorial Director Erin Baker and Sales Director Matthew Schofield, alongside Auto Trader’s YouTube Director and former Top Gear presenter, Rory Reid.

For a full list of winners, please visit the Auto Trader Retailer Awards website.

Speaking about our win...

Richard Norris, Drive Green’s Founder said: “To win any Autotrader Retailer award is a real honour, but for us to win the Sustainability Award is even more special as being green and sustainable has always been at the very core of Drive Green, and why we do what we do.  It is amazing that our efforts have been recognised and hopefully this win will encourage other dealerships to look at what we do to operate a fully sustainable and green business, and then hopefully follow our example.”

Commenting on this year’s winner...

Auto Trader’s Chief Executive Officer, Nathan Coe, said: “We were delighted to come together under one roof in the capital and put on an incredible event for our automotive retail partners to recognise the very best in the industry. All these retailers, brands and individuals inspire others in the industry on a daily basis and set the bar for all retailers across all sectors. The industry has and is changing at a pace, but again we see the huge innovation and agility of retailers, and so it’s a privilege to be able to celebrate those businesses that are truly driving our industry forward for the benefit of both their counterparts and their customers.”